2013 energy-saving environmental protection engineering machinery development trend

As an internal combustion engine product, the construction machinery industry is the second largest use industry except for the automotive industry. Because of its high emission density and emission indicators that are inferior to those of automobiles, the environmental pollution is more serious.

Under the background of the 18th National Congress of the Communist Party including the construction of ecological civilization as one of the five priorities for future work, analysts pointed out that China's energy conservation and environmental protection construction machinery industry will face important opportunities. According to the latest analysis report released by the China Environmental Protection Machinery Industry Association, a series of policies supporting the development of the environmental protection industry will enter the implementation phase in 2013, and the strategic opportunity for the energy saving and environmental protection construction machinery industry will be highlighted. It is expected that the industry-wide growth rate will exceed 25%.

Good market prospects

At the Fifth Session of the Eleventh National People's Congress held in March this year, the State Council's relevant government work report clearly stated that China's energy saving and emission reduction work has not been completed. Statistics show that China's energy efficiency is only 26.9% of the United States, Japan's 11.5%.

According to Jun Jun, president of the China Construction Machinery Industry Association, China is "the world's largest construction site." Engineering construction has driven the rapid development of the construction machinery industry. However, China’s requirements for emissions from construction machinery products have been relatively loose, which has caused the market to be flooded with high-emission products and has become a heavy burden on China’s current environment. Therefore, the industry calls for the domestic construction machinery industry to take the road of energy conservation and environmental protection.

Taking the road of energy conservation and environmental protection is also a great way for Chinese enterprises to break foreign trade barriers. As of the end of 2011, the annual cost of construction machinery products consumed in China is higher than the total output value of construction machinery in the whole year. At present, the access threshold for markets such as the United States and Japan is continuously increasing. In the setting of trade barriers, the limits of emission standards are the first to bear. Experts in the industry believe that due to the difficulties of energy saving and emission reduction in the construction machinery industry, and the fact that they are subject to technical bottlenecks, it is an effective way to solve this problem by increasing research and development efforts.

The 12th Five-Year Plan for Industrial Energy Conservation shows the overall goal of industrial energy conservation: by 2015, the energy value added by industries above designated size will have decreased by about 21% compared with 2010. The stringent requirements put forward by the state have caused construction machinery companies to place energy conservation and environmental protection in an important position in their development strategies.

In addition, at the moment, new urbanization has become a source of economic growth for a long period of time, and will play a positive role in boosting the market for energy-saving and environmentally-friendly construction machinery.

Statistics show that in 2012, the total amount of environmental protection investment was more than 600 billion yuan, a year-on-year increase of 25%, and it was the year with the highest investment growth in the five-year plan. In 2012, under the dual role of national policy support and market demand, the environmental protection equipment manufacturing industry was in a good state of economic operation and continued to maintain stable growth rates and profit margins. In 2012, the industrial output value and industrial sales value of 1,063 environmental protection equipment manufacturing enterprises (including environmental protection special equipment manufacturing and special instruments for environmental monitoring) that entered statistical standards were 191.379 billion yuan and 187.947 billion yuan respectively, and the total industrial output value was It grew by 19.46%, and the industrial sales value increased by 19.58%.

It is worth noting that in terms of investment in energy saving and environmental protection engineering equipment, fixed assets in 2012 increased by 46.857 billion yuan, an increase of 78.48% year-on-year.

Analysts pointed out that in recent years, the economic performance of the industry has highlighted the strong industry-oriented characteristics of environmental protection equipment manufacturing policies and strong anti-risk capabilities. Some experts predict that in order to complete the task of energy saving and emission reduction, the construction machinery industry will become an important sector for China to promote energy conservation and emission reduction in the next 5 to 10 years.

With the country's attention to environmental protection and the rapid increase in the price of petroleum and other petrochemical fuels, construction machinery energy-saving and environmental protection products have also become new tools for construction machinery companies to compete for the market. According to the latest analysis report issued by the China Environmental Protection Machinery Industry Association, the current period of strategic opportunities for the environmental protection equipment industry is highlighted, and it is expected that the growth rate of the entire industry will exceed 25% in 2013.

Create exclusive brand

In recent years, under the stimulation of national policies, the domestic construction machinery industry has been steadily moving ahead, and the entire construction machinery industry is constantly adjusting. Major construction machinery companies have also increased investment in personnel training and technological innovation, so as to promote energy-saving emission reduction from scratch, and promote the development of energy-saving and environmentally friendly products.

Shandong Lingong Group confirmed the competitiveness of “energy saving and environmental protection products” with actual data. With its outstanding energy-saving performance, Linergy energy-saving wheel loaders led Lingong's 2011 domestic sales growth by 35% and the international surge by 240%.

Mountain Rebuilder The new GC228LC-8 hydraulic hybrid excavator uses hydraulic energy storage technology for energy recovery, and serves as an auxiliary power source and a main power source to provide energy to the load to form a new type of oil hybrid drive system. Compared with traditional power excavators, this machine has an energy saving effect of 10% to 15%, while reducing emissions pollution.

Shanhe Intelligence introduced the SWE230S excavator to introduce a parallel hybrid system. Test results show that under typical excavation conditions, fuel consumption is reduced by 24.7%, harmful gas emissions are reduced by 32%, and rotational noise is reduced by nearly 40%.

Analysts pointed out that the series of actions of the above-mentioned domestic construction machinery manufacturers means that the entire industry is undergoing a green and intelligent transition. “Energy-saving, emission reduction and green environmental protection” have infiltrated into the development of the entire industry.

Although a group of construction machinery enterprises in China have achieved satisfactory results in energy conservation and environmental protection, industry experts also stated that most of the domestic enterprises still remain at the product level, lacking clear strategies and targets, and lagging behind international trends. This is a worry for the internationalization of domestic companies and the development of overseas markets.

At present, overseas developed countries have gradually increased access to the energy-saving and emission-reduction market for construction machinery products, which is not a small challenge for the export of construction machinery products in China. Wong Dexin, director of cooperation and development of the World Wide Fund for Nature (WWF), once said to the author that in the UK, 85% of consumers will pay attention to the product's environmental attributes when purchasing products. If the product’s superior performance in energy saving is undoubtedly helpful to its The development of European and American markets.

At present, some international first-class enterprises have integrated energy conservation and emission reduction as a corporate strategy and habits into their daily business processes, and some have even become part of the corporate culture. Therefore, analysts reminded that China's construction machinery manufacturing companies still have a long way to go in energy conservation and emission reduction.